Water Softeners Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Water Softeners Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

The global water softeners market size reached US$ 3.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 4.3 Billion by 2028, exhibiting a growth rate (CAGR) of 6.18% during 2022-2028.

Hard water contains a high concentration of calcium, magnesium ions and several dissolved metals, including zinc, iron, barium, aluminum, strontium, and manganese. It negatively impacts household activities, such as cleaning, dishwashing, and laundering. As its consumption also has a detrimental effect on human health, there is a rise in the application of water softeners in the residential and commercial sectors worldwide. Water softeners assist in purifying and softening hard water by filtering it through resin or zeolite, thereby preventing the formation of insoluble scale or precipitates in pipes and tanks and extending the lifetime of plumbing pipes and fittings.

Water Softeners Market Trends:
Salts present in hard water can result in cancer, cardiovascular diseases, and the development of kidney stones. This, coupled with the rising awareness among individuals pertaining to health hazards caused by hard water, represents one of the key factors facilitating the growth of the market. Additionally, increasing industrial activities on account of rapid urbanization and the growing adoption of water softeners in numerous industry verticals, such as textile, chemical, refineries and food processing, are driving the market. They promote durability and enhance the operational life of different equipment. Furthermore, leading manufacturers are focusing on developing technologically advanced softening systems that help reduce wastage. These systems also aid in improving efficiency by reducing sodium and chloride content and making it suitable for all end use applications. Besides this, key players are considerably investing in promotional campaigns like celebrity endorsements to expand their overall reach. Some of the other factors impelling the growth of the market include the growing global population, increasing consumption of water and stringent policies implemented by governments of several countries.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global water softeners market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, operational type, process, distribution channel and end user.

Breakup by Type:

Salt-based Water Softener
Salt-free Water Softener

Breakup by Operational Type:


Breakup by Process:

Ion Exchange
Reverse Osmosis

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Specialty Stores
Online Stores

Breakup by End User:


Breakup by Region:

North America
United States
South Korea
United Kingdom
Latin America
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being 3M Company, A. O. Smith Corporation, Axel Johnson Inc., Canature Health Technology Group Co. Ltd., Culligan International, EcoWater Systems LLC, Haier Inc., NuvoH2O, Pentair plc, US Water Systems Inc., Watts and Whirlpool Corporation.

Key Questions Answered in This Report:
How has the global water softeners market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global water softeners market?
What are the key regional markets?
What is the breakup of the market based on the type?
What is the breakup of the market based on the operational type?
What is the breakup of the market based on the process?
What is the breakup of the market based on the distribution channel?
What is the breakup of the market based on the end user?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global water softeners market and who are the key players?
What is the degree of competition in the industry?

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Water Softeners Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Salt-based Water Softener
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Salt-free Water Softener
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Operational Type
7.1 Electric
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Manual
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Process
8.1 Ion Exchange
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Distillation
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Reverse Osmosis
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Specialty Stores
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Online Stores
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by End User
10.1 Residential
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Municipal
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Industrial
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Others
10.4.1 Market Trends
10.4.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States Market Trends Market Forecast
11.1.2 Canada Market Trends Market Forecast
11.2 Asia-Pacific
11.2.1 China Market Trends Market Forecast
11.2.2 Japan Market Trends Market Forecast
11.2.3 India Market Trends Market Forecast
11.2.4 South Korea Market Trends Market Forecast
11.2.5 Australia Market Trends Market Forecast
11.2.6 Indonesia Market Trends Market Forecast
11.2.7 Others Market Trends Market Forecast
11.3 Europe
11.3.1 Germany Market Trends Market Forecast
11.3.2 France Market Trends Market Forecast
11.3.3 United Kingdom Market Trends Market Forecast
11.3.4 Italy Market Trends Market Forecast
11.3.5 Spain Market Trends Market Forecast
11.3.6 Russia Market Trends Market Forecast
11.3.7 Others Market Trends Market Forecast
11.4 Latin America
11.4.1 Brazil Market Trends Market Forecast
11.4.2 Mexico Market Trends Market Forecast
11.4.3 Others Market Trends Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 3M Company Company Overview Product Portfolio Financials SWOT Analysis
16.3.2 A. O. Smith Corporation Company Overview Product Portfolio Financials SWOT Analysis
16.3.3 Axel Johnson Inc. Company Overview Product Portfolio
16.3.4 Canature Health Technology Group Co. Ltd. Company Overview Product Portfolio Financials
16.3.5 Culligan International Company Overview Product Portfolio
16.3.6 EcoWater Systems LLC Company Overview Product Portfolio
16.3.7 Haier Inc. Company Overview Product Portfolio Financials
16.3.8 NuvoH2O Company Overview Product Portfolio
16.3.9 Pentair plc Company Overview Product Portfolio Financials SWOT Analysis
16.3.10 US Water Systems Inc. Company Overview Product Portfolio
16.3.11 Watts Company Overview Product Portfolio Financials
16.3.12 Whirlpool Corporation Company Overview Product Portfolio Financials SWOT Analysis

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