Sleepwear Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Sleepwear Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

The global sleepwear market reached a value of US$ 11.2 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 18.5 Billion by 2027, exhibiting at a CAGR of 8.65% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Sleepwear refers to the comfortable garments worn for relaxing and sleeping. They are usually worn indoors and are manufactured using breathable and light materials, such as cotton, wool, rayon, polyester and satin, that promote deep and sound sleep. Some of the commonly available sleepwear include t-shirts, shorts, nightdresses, nightgowns, vests, camisoles, leggings, capris and pajamas, that are styled in a wide variety of designs, sizes and patterns for men, women and children. Sleepwear can aid in maintaining body temperatures, providing protection against cold and warm climates, enhancing hygiene and comfort and improving the quality of sleep.

Sleepwear Market Trends:
Significant growth in the apparel industry across the globe is one of the key factors creating a positive outlook for the market. Moreover, the increasing adoption of organized retail channels is providing a thrust to the market growth. Product manufacturers and vendors are widely utilizing e-commerce platforms to provide premium-quality branded sleepwear and loungewear to the consumers with enhanced convenience. Manufacturers are also engaging in aggressive promotional activities and celebrity collaborations through social media platforms to reach a wider consumer base and create enhanced brand awareness. Additionally, various product innovations, such as the development of sleepwear using stretchable and quick-drying fabrics, are acting as other growth-inducing factors. These novel apparels are produced using sustainable materials and environmentally friendly manufacturing practices that generate minimal waste and carbon footprint. In line with this, the rising demand for bridal and comfortable plus-size sleepwear is also contributing to the growth of the market. Other factors, including the increasing female workforce participation, along with rising expenditure capacities of the consumers, are anticipated to drive the market toward growth.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global sleepwear market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on product type, material, distribution channel and end user.

Breakup by Product Type:

Top Wear
Bottom Wear
Night Dresses and Gowns
Sleepwear Set

Breakup by Material:


Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Online Stores
Discount Stores

Breakup by End User:


Breakup by Region:

North America
United States
South Korea
United Kingdom
Latin America
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being AEO Management Co., Calvin Klein Inc. (PVH Corp.), Hanesbrands Inc., Hanky Panky Ltd., Harrods Limited, Jockey International Inc., Marks and Spencer Group plc, Nasty Gal Inc. (Boohoo Group plc), Saks Fifth Avenue (Hudson's Bay Company), Selfridges & Co., Under Armour Inc. and Victoria's Secret (L Brands). Key Questions Answered in This Report:
How has the global sleepwear market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global sleepwear market?
What are the key regional markets?
What is the breakup of the market based on the product type?
What is the breakup of the market based on the material?
What is the breakup of the market based on the distribution channel?
What is the breakup of the market based on the end user?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global sleepwear market and who are the key players?
What is the degree of competition in the industry?

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Sleepwear Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product Type
6.1 Top Wear
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Bottom Wear
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Night Dresses and Gowns
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Sleepwear Set
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Material
7.1 Cotton
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Wool
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Silk
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Online Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Discount Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by End User
9.1 Men
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Women
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Kids
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States Market Trends Market Forecast
10.1.2 Canada Market Trends Market Forecast
10.2 Asia-Pacific
10.2.1 China Market Trends Market Forecast
10.2.2 Japan Market Trends Market Forecast
10.2.3 India Market Trends Market Forecast
10.2.4 South Korea Market Trends Market Forecast
10.2.5 Australia Market Trends Market Forecast
10.2.6 Indonesia Market Trends Market Forecast
10.2.7 Others Market Trends Market Forecast
10.3 Europe
10.3.1 Germany Market Trends Market Forecast
10.3.2 France Market Trends Market Forecast
10.3.3 United Kingdom Market Trends Market Forecast
10.3.4 Italy Market Trends Market Forecast
10.3.5 Spain Market Trends Market Forecast
10.3.6 Russia Market Trends Market Forecast
10.3.7 Others Market Trends Market Forecast
10.4 Latin America
10.4.1 Brazil Market Trends Market Forecast
10.4.2 Mexico Market Trends Market Forecast
10.4.3 Others Market Trends Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 AEO Management Co. Company Overview Product Portfolio Financials SWOT Analysis
15.3.2 Calvin Klein Inc. (PVH Corp.) Company Overview Product Portfolio
15.3.3 Hanesbrands Inc. Company Overview Product Portfolio Financials SWOT Analysis
15.3.4 Hanky Panky Ltd. Company Overview Product Portfolio
15.3.5 Harrods Limited Company Overview Product Portfolio
15.3.6 Jockey International Inc. Company Overview Product Portfolio
15.3.7 Marks and Spencer Group plc Company Overview Product Portfolio Financials SWOT Analysis
15.3.8 Nasty Gal Inc. (Boohoo Group plc) Company Overview Product Portfolio
15.3.9 Saks Fifth Avenue (Hudson's Bay Company) Company Overview Product Portfolio
15.3.10 Selfridges & Co. Company Overview Product Portfolio
15.3.11 Under Armour Inc. Company Overview Product Portfolio Financials SWOT Analysis
15.3.12 Victoria's Secret (L Brands) Company Overview Product Portfolio

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