Worldwide Order Management Applications Software Market Shares, 2017: Year of Fulfillment as a Differentiator
This IDC study discusses the worldwide market for order management applications software. This market grew at a strong pace (5.3% in 2017 over 2016) to reach $3.1 billion. Growth in the order management market was driven by the need for omni-channel "buy anywhere, fulfill anywhere" processes in digital commerce."As core digital commerce 'shopping cart' functionality becomes commoditized, both B2C and B2B sellers must find new avenues to differentiate. One of those avenues is optimizing fulfillment, which is driven by order management systems," says Jordan Jewell, senior research analyst, Digital Commerce and Enterprise Applications. "Order management applications need to process and fulfill all orders, regardless of where they are placed, and then get the product and/or service to the customer when and where they expect it."
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