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Worldwide Enterprise Storage Systems ODM Direct Forecast, 2016–2020: Consumption by Large Hyperscale Datacenter Operators and Enterprises

Worldwide Enterprise Storage Systems ODM Direct Forecast, 2016–2020: Consumption by Large Hyperscale Datacenter Operators and Enterprises

This IDC study is the inaugural enterprise storage systems forecast including the ODM Direct product category. According to Laura DuBois, group vice president, Computing Platforms, Storage, and Infrastructure Software, "As evidenced by historical and forecast revenue data, the hyperscale customers continue to drive significant revenue, capacity, and units for the server and storage markets. 2015 and the first half of 2016 marked a series of developments in the ODM and hyperscale market segment. These developments continue to be a source of overall market momentum, although the performance of the ODM Direct segment continues to show material lumpiness, reflecting the nature of volume purchasing for the buildout of the world's largest datacenter and customer environments."


IDC Market Forecast Figure
Executive Summary
Advice for Technology Suppliers
Market Forecast
Market Context
Drivers and Inhibitors
Drivers
Growth of the Software-Defined Storage Segment
Continued Adoption of Public Cloud Services
Some Enterprises Open to ODMs as a Supplier
Inhibitors
Alternatives from Server and Storage OEMs
Significant Market Developments
ODMs Are Building Branded Business
ODM Regional Expansion and Local Assembly
Enterprise Customers Start to Use ODM Equipment
Open Compute Platform Momentum
OEMs Respond to ODM Disruption
ODMs Expand to Large SaaS/Web Companies
Scorpio Adoption Among BATQ
Google Datacenter Expansion
Large Component Purchasing Trends
New Entrants
Changing Role of the Telco and Telco Equipment Providers
Changes from Prior Forecast
Market Definition
Methodology
Related Research

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