Worldwide Business Analytics Software Market Shares, 2015: Healthy Demand Despite Currency Exchange Rate Headwinds
This IDC study highlights the shares of the largest vendors in the worldwide business analytics software market for the calendar year 2015."Demand in this $41.4 billion software market remains healthy," said Dan Vesset, group VP, Analytics and Information Management. "The growth rate was negatively affected by currency exchange rates and revenue recognition model changes for large vendors. These financial factors mask the continued strong investment by organizations in achieving actionable analytics."