Western Europe Print Services Market Shares, 2015: Shifting Market Dynamics as the Market Matures
Market share is derived from information collected from hardcopy manufacturers and other print services providers, as well as IDC primary research and information in the public domain. This study provides Western European MPDS and BPS market share data for calendar years 2014 and 2015. This document updates Western Europe Print Services Market Shares, 2014: Continuous Contract Improvement is Key to Market Success (IDC #KD04X, September 2015) with actual data for 2015."The Western European market for print services is rapidly maturing as companies take the initiative to better manage print. The value of the future managed print and document services engagement will be the ability to take this proposition to the next level — providing value-added solutions to increase greater workforce efficiency to better secure information management across devices, at any location and at any time. Cloud- and mobile-based technology adoption present an opportunity to more easily serve both the enterprise and the SMB markets, providing the scalability and affordability that companies want. Many market players have been targeting the finite number of enterprise accounts, but it is essential that vendors enable their channel partners to pursue the pool of opportunities within the SMB segment," said Jacqui Hendriks, research and consulting manager, IDC European Managed Print and Document Services.