Turkey Enterprise Application Software 2015–2019 Forecast
This IDC study looks at the Turkish EAS market for 2015–2019, providing a detailed forecast of functional market spending, including ERM, CRM, supply chain management, operations and application management, and business analytics. EAS vendors tracked in this study include IAS, IFS, Microsoft, Likom, LOGO, Nebim, Mikro, Oracle, SAP, SOFT Bilgi Islem Danismanlik, and Workcube."The Turkish EAS market showed modest growth in 2014. Growth was primarily driven by ERM and CRM applications, compliance requirements of the Turkish Commercial Code, and large-scale IT projects. Organizations in the combined manufacturing, retail, wholesale, and utility verticals were the top investors in the EAS market. Due to increasing competition in the EAS market, ISVs are increasingly targeting their rivals' customer base. ISVs should aim for high levels of customer satisfaction in order to protect their customer bases and grow their wallet share with these customers." — Research Analyst Yesim Arac, IDC Turkey
Please Note: Extended description available upon request.
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