Perspective: SAP's Consumer Products Best Practices Conference

Perspective: SAP's Consumer Products Best Practices Conference

This IDC Manufacturing Insights Perspective examines SAP's recent best practices conference for the consumer products industry.Back in October, I had the opportunity to attend the SAP-sponsored event Best Practices for Consumer Products in Chicago for two days. Attended by a broad range of vendors, consumer products companies, and industry thought leaders, it was a fascinating glimpse into the mindset of the industry as it moves into the next phase of its evolution — digitally enabled business transformation. There were two key broad topics that caught my attention at this event.

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