Perspective: SAP's Consumer Products Best Practices Conference

Perspective: SAP's Consumer Products Best Practices Conference

This IDC Manufacturing Insights Perspective examines SAP's recent best practices conference for the consumer products industry.Back in October, I had the opportunity to attend the SAP-sponsored event Best Practices for Consumer Products in Chicago for two days. Attended by a broad range of vendors, consumer products companies, and industry thought leaders, it was a fascinating glimpse into the mindset of the industry as it moves into the next phase of its evolution — digitally enabled business transformation. There were two key broad topics that caught my attention at this event.

Please Note: Extended description available upon request.

In This Perspective
Business Transformation and the Rise of the Little Guy
The Role of Technology in Enabling Transformation
Learn More
Related Research

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook