Partner Transitioning to Transformation Phase III: Building an Incubation Business
This series of papers is based on IDC research into partners across Asia/Pacific (excluding Japan) that struggle with transformational issues despite well knowing that the markets they currently address are rapidly changing and the opportunities they saw in the past are shrinking in favor of new solutions and payment methods. By providing a logical road map, partners can begin to map out their own journeys and address the issues contained herein to begin a new, exciting journey of growth and addressable markets."IDC is constantly asked by partners, 'How can we transform into a company with a culture like Google?' This paper addresses exactly the formula for a successful incubation strategy by logically building a zero-employee firm (ZEF) and then building that into a successful start-up," says Nigel Parsons, Research Director, IDC Asia/Pacific Cloud Partner Programs.
Please Note: Extended description available upon request.
- Executive Snapshot
- New Market Developments and Dynamics
- Precursors to Building an Incubation Market
- Situation Overview
- A First Step: Recognizing How Your Customers Value Your Relationship
- Stage 1: Discovery Stages
- Asset Discovery
- Employee Perception Matrix
- Stop Giving It Away for Free/No More "Mr. Nice Guy"
- Organizational Phases
- The Zero-Employee Firm
- Stage 2: Internally Transform
- Better to Be Fast Rather Than Slow
- Marketing
- Intellectual Asset Development
- Stage 3: What to Offer?
- What Not to Offer
- Stage 4: Review and Improve
- Automation of Operations
- Hiring Staff with the "Right Stuff"
- Digitally Born
- Commit to the Long View
- Next Steps
- Advice for the vendor, distributor, partner, and incubator
- Learn More
- Related Research
- Synopsis
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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