Mobile-First CIOs — Emerging Approaches to Enterprise Mobility in Canada
This IDC study provides senior business and IT leaders with insights on mobile-first CIOs' emerging approaches to enterprise mobility in Canada. This IDC study examines the state of enterprise mobility thinking and leadership related to the adoption, development, and management of enterprise mobile applications. The analysis includes a summary of CIO interviews, relevant IDC survey data on enterprise mobility based on business and IT professional respondents, and IDC's future outlook and essential guidance for vendors and buyers. The study highlights CIOs thinking on the growing role of enterprise mobility in supporting the transition to the 3rd Platform."For the mobile-first enterprise to deliver widespread business advantages, CIOs in Canada are contemplating how to champion enterprise mobility and associated linkages to other 3rd Platform pillars — cloud, social business, and big data analytics. The interaction of 3rd Platform technologies with enterprise mobile applications and services will drive a majority of growth within the enterprise mobility market. Areas to prioritize include mobile-first applications that drive internal productivity and external customer engagement, integrate with social business applications, and enable robust analytical insights," says Sanjay Khanna, senior analyst, Canadian Mobile Business Applications and Services at IDC Canada.