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IDC PlanScape: Integrated Mobile App Development Platforms

IDC PlanScape: Integrated Mobile App Development Platforms

This IDC study presents specific considerations to organizations for the use of integrated mobile app development platforms that incorporate requisite mobile security, analytics, and app management. IDC discusses the value that can be achieved with the adoption of an integrated mobile app development platform when it is further integrated with a broader cloud/platform-as-a-service (PaaS) value proposition."Organizations moving too fast to mobilize apps without the benefit of integrated mobile app development platforms are at risk," says Denise Lund, research director, Enterprise Mobility at IDC. "Too often, these organizations will face inefficiencies in the development process, less-than-optimal user experiences, increased security threats, and a host of missed opportunities to leverage enterprise data and marketing resources that can enrich their internal- and external-facing apps usage."


IDC PlanScape Figure
Executive Summary
Why Is an Integrated Mobile App Development Platform Important?
Joint LOB and IT Approach Requires Synergistic Mobile App Development Tools
Relevant Mobile App User Experiences Increasingly Benefit All
Evolving Mobility Strategies Require Flexible Platforms
What Is an Integrated Mobile App Development Platform?
Who Are the Key Stakeholders?
How Can My Organization Take Advantage of Integrated Mobile App Development Platforms?
Create a Collaborative Team and a Long-Term Plan
Understand What the Organization's Culture Means for Mobile App Development Platform Selection
Identify B2B, B2E, and B2C Mobile App Needs
Define Mobile App Strategy That Incorporates Security Through App Life Cycle
Essential Guidance
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