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IDC PeerScape: Digital Transformation Practices for Revenue-Producing Digital Products

IDC PeerScape: Digital Transformation Practices for Revenue-Producing Digital Products

This IDC study explores creative approaches taken by three CIOs in the retail, finance, and industrial sectors. Each of these IT leaders created new, revenue-producing digital products or services that changed the competitive game and expanded IT's mindset from service provider to product-focused business partner. These CIOs also upgraded their organization's talent mix by retraining and recruiting, expanded their own business leadership skills, and found additional ways to leverage the company's legacy foundation to accelerate the success of the new digital offerings."The launch of a digital product that opens new markets, confounds competitors, and attracts more paying customers is a dream scenario for many CEOs today," says Maryfran Johnson, adjunct analyst with IDC's IT Executive Programs (IEP). "Consequently, it's become a CIO mandate to deliver new digital capabilities, all while maintaining IT's operational excellence and cost efficiencies."


IDC PeerScape Figure
Executive Summary
Peer Insights
Practice 1: Change the Game by Expanding into Adjacent Markets or Competitive Arenas
Challenge
Examples
PRGX Global
Eurpac Service
GE Power Services
Guidance
Practice 2: Upgrade IT Talent Mix with Retraining, Reskilling, and Recruiting
Challenge
Examples
PRGX Global
Eurpac Service
GE Power Services
Guidance
Practice 3: Broaden IT's Traditional Service Mindset to Include Digital Product Focus
Challenge
Examples
PRGX Global
Eurpac Service
Guidance
Practice 4: Leverage Your "Secret Sauce," Legacy Capabilities, and Company Culture
Challenge
Examples
PRGX Global
Eurpac Service
GE Power Services
Guidance

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