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Google's Chrome for Work: Silver Lining or Mere Chrome Plating?

Google's Chrome for Work: Silver Lining or Mere Chrome Plating?

This IDC Insight provides an analysis of Google's enterprise suite covering a range of devices and applications. Google's commercial venture started with a specific focus on the education segment, in which it has witnessed a successful run within its device category, specifically with the Chromebook. Google's strategy and direction to penetrate into the enterprise segment, technology advantage, and barriers for adoption are assessed below, and guidelines on overcoming challenges are listed in the Essential Guidance section.


IDC Opinion
In This Insight
Situation Overview
Devices
Applications
Future Outlook
Essential Guidance

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