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Enterprise MBaaS: Differentiation in a Fragmented Market

Enterprise MBaaS: Differentiation in a Fragmented Market

This IDC Insight discusses the current landscape for enterprise mobile application development, including the development pain points. It characterizes how MBaaS vendors are going to market today, particularly their positioning of overall solution and strengths. This Insight is based on research and discussions with vendors in the mobile back-end-as-a-service (MBaaS) market segment of the worldwide mobile application development platform (MADP) ecosystem. The document concludes by offering IDC's future view of the MBaaS market.

Please Note: Extended description available upon request.


IDC Opinion
In This Insight
Situation Overview
Enterprise Needs and MBaaS Adoption
MBaaS Vendor Types
MBaaS Vendor Profiles
AnyPresence
IBM
Kinvey
Kony MobileFabric
Oracle Mobile Cloud Service
Red Hat Mobile Application Platform
Salesforce
Key Enterprise Features in MBaaS Solutions
Vendor Go-to-Market Strategy
Future Outlook

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