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U.S. Digital Signage Forecast, 2015–2019

U.S. Digital Signage Forecast, 2015–2019

This IDC study covers the U.S. digital signage market, which includes screens/displays used in digital signage systems, the digital signage player/hardware, the software for developing and managing digital signage content, and the development services and the connectivity for digital signs."The digital signage market continues to evolve, with an increase in cloud-based solutions, the addition of mobile technologies, and a growing number of 'smart' displays serving as strong examples. The commoditization of some displays and players and the move to the cloud is causing some price compression in the digital signage media player market, which is impacting the revenue from digital signage hardware. Nevertheless, the digital signage market is still expected to grow from just under $737 million in 2014 to over $1.4 billion in 2019 for a five-year CAGR of 13.8%." — Tim Greene, research director, IDC's Hardcopy Solutions Group

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