China Online Video Market Analysis, 2018

China Online Video Market Analysis, 2018

This IDC Market Perspective reviews the China online video market, including the development history of, the current situation of, the competition pattern in, and main players in the China online video market. Finally, we provide some guidance based on IDC's assessment of the market, technology, and offerings."As the internet has penetrated nearly every aspect of people's daily life, the fight for Chinese internet users' screen time has started to heat up with fast-changing landscapes. We expect fresher and more innovative content and models to be experimented in the online video market to drive the fast growth over the next few years," says Yu Xue, research manager of internet industry, IDC China.

Please Note: Extended description available upon request.

Executive Snapshot
New Market Developments and Dynamics
Industry Dynamics
Competition Pattern
Long-Form Video
Short-Form Video
Live Broadcasting
New Market Developments
More Users Are Willing to Pay
New Business Models Emerge
Virtual Reality Has Started to Be Applied
Regulations Are Being Tightened
Advice for the Services Provider
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