Canadian Consumer Wireless, Internet, and Wireline Voice Services Forecast, 2017–2021
This IDC study examines consumer wireless voice and data, residential dial-up and high-speed internet, and residential phone services and addresses the current state of these markets in Canada. It provides forecasts for both subscriptions and revenue, as well as the key drivers and inhibitors behind the forecast."Sustaining continual growth in consumer communication services is as challenging as ever," say authors Manish Nargas, analyst, Consumer Services and Mobility, and Emily Taylor, senior analyst for Consumer Services and Mobility. "As the market saturates, service providers look to differentiate similar product offerings to gain market share through unique marketing messages and targeted service bundling. However, providers must be wary as the regulatory environment and imminent technology enhancements threaten to level the playing field through the forecast period."