Market Research Logo

BlackBerry Buys Good, Gets Better

BlackBerry Buys Good, Gets Better

This IDC Insight synthesizes key IDC analysts' views on BlackBerry's acquisition of Good Technology. It includes analysis from IDC's lead analysts for enterprise mobility management, small and medium-sized business (SMB) mobility, and European, the Middle East, and African Mobility practices.


IDC Opinion
In This Insight
Situation Overview
Background
Why BlackBerry Is Buying Good
Future Outlook
Refining Road Maps and Defining the New BlackBerry: The Need for Speed
EMM Vendors Forgo the SMB Market at Their Own Peril
BlackBerry Back on Top, Tenuously, in Europe
Open Questions and Numbers to Watch

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report