Future TV


Distribution,Content Publishing, Production: Where is the Value?

In recent years, the audiovisual market has faced unprecedented disruptionas technology has rapidly evolved, new publishing and content distributionplayers have emerged, and consumption patterns have changed. Although certaintrends are already quite clear and can help us understand how the sector willevolve, there are still many uncertainties which leave considerable scope forwhat is possible.

By analysing trends and uncertainties related to the market and competitiveenvironment, this report puts forward four possible scenarios for how theaudiovisual market will evolve by 2025.

The study:
– explains the hypotheses on which the scenarios are based
– provides market figures between 2015 and 2025, including a detailedexamination of the linear TV and video-on-demand market subsegments
– evaluates the impact of each scenario on players involved inproduction, content publishing and distribution, as well as on consumers

The report also analyses how the value isdistributed between content publishing, production and content distribution playersin four major countries (United States, United Kingdom, France and Germany),and how this value sharing will evolve by 2025 in a trend scenario and in adisruption scenario.

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