Over the five years to 2017, industry revenue is projected to experience significant growth as digital content and delivery has become an essential to consumers and businesses. Increasing broadband penetration, the advent of the smartphone and changing consumer preferences have all fueled rapid growth in the number of websites and how consumers interact. Over the five years to 2022, the industry is expected to continue on a path of strong performance. Online services are expected to become increasingly integrated into American lives and website creation software offers a less costly alternative to creating an online profile. Nonetheless, competition is expected to heat up from foreign competitors and from increasingly tech-savvy consumers, who will be able to build their own websites.
The industry includes operators that develop and publish HTML editing software used to design websites.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.