The Vitamin and Supplement Manufacturing industry has grown rapidly over the past five years, benefiting from increased demand from a larger mainstream, health-conscious consumer base and an increasingly aging population. In the coming years, the industry is anticipated to benefit from the same trends that have supported its growth in the past, including increasing health expenditure and growing interest in wellness and nutrition among mainstream consumers. As discretionary income continues to strengthen, more consumers will trade up to premium, all-natural and organic products, helping lift industry revenue.
Vitamin and supplement manufacturers primarily develop and manufacture products that are consumed by mouth and contain an ingredient intended to supplement the diet. Key groups within this industry include standard vitamin and mineral supplements, as well as sports nutrition products and herbal supplements. This industry excludes manufacturers of energy drinks, infant formula and prescription or over-the-counter (OTC) medications used to prevent or treat illnesses.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.