Video game software publishers continued to experience strong sales over the current five-year period. Operators have increased investment in marketing and are now adept at building hype in advance of new releases, which has led to successful franchises and rereleases. The number of broadband and mobile connections are expected to continue increasing, providing a constant boon for the industry as it continues to develop online and mobile games. Over the next five years, wireless gaming networks, mobile and other online platforms will boost industry revenue.
Companies in this industry primarily publish video game software. These establishments carry out operations necessary for producing and distributing video games, including design, documentation, installation and support services. Operators may design, develop and publish games, or may solely be involved in publishing.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.