Market Research Logo

Variable Message Signage Manufacturing - Industry Market Research Report


Attention: There is an updated edition available for this report.

Variable Message Signage Manufacturing

Industry operators experienced significant declines over the five years to 2015, particularly in 2011. As a result of declining demand from key downstream buyers, weak consumer spending and a decline in the number of businesses, industry revenue tanked. However, over the next five years, the industry is expected to increase as the economy improves and demand for industry products increase.

This industry manufactures variable message electronic signs, which can be manufactured using LEDs or incandescent lights and display messages that can be programmed electronically. Industry product include digital billboards,

scoreboards and highway signs purchased by government agencies to display traffic alerts.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2016)
    • Table Industry Structure
  • Industry Performance
    • Table Local and state government investment
    • Table Revenue vs. exports
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2016)
    • Table Major market segmentation (2016)
    • Table Industry trade balance
    • Table Exports To
    • Table Business Locations 2016
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
    • Table Trade Globalization
  • Major Companies
    • Table Major players
    • Table Daktronics - (industry-relevant) - financial performance*
  • Operating Conditions
    • Table Capital intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs Growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report