Trade Show and Conference Planning in the US
After a period of slow growth and diminished corporate spending plagued industry operators, trade show and event planners will experience improved conditions over the next five years. With domestic travel on the rise and a return of corporate profit, more individuals will attend trade shows and conventions again. Nevertheless, the growth of online events may limit future growth.
Trade show and conference planners organize, promote and manage events, such as business and trade shows, conventions, conferences and meetings. They may also manage and provide staff to operate the facilities in which these events take place. This industry does not include establishments that organize, promote or manage live performing arts, sports events or festivals; these services are classified under the Concert and Event Promotion industry (IBISWorld report 71133).
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook