Over the past decade, and especially over the five years to 2019, tattoos have become unprecedentedly popular. About three in 10 Americans have a tattoo and that proportion climbs to nearly five out of 10 among millennials. This age group has been the driving force behind the Tattoo Artists industry's growth over the past five years because not only have more of them obtained tattoos, but those with tattoos have also obtained more than in any previous generation. As a result, the Tattoo Artists industry's customer base has expanded significantly, as has the revenue generated per customer. Over the five years to 2024, industry revenue is projected to continue growing. Growth in industry revenue is expected to slow relative to the previous period. IBISWorld expects that the adoption of tattoos as a percentage of the population is approaching its peak. The industry will likely no longer experience the rapid revenue growth that has accompanied its initial emergence into the mainstream.
This industry includes establishments that provide tattoo services by injecting ink under the skin and permanently altering the coloration of the skin. This industry also includes tattoo-related maintenance, design and modification services, but it does not include laser tattoo-removal services.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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