Market Research Logo

Sanitary Paper Product Manufacturing in Canada - Industry Market Research Report

Sanitary Paper Product Manufacturing in Canada

The Sanitary Paper Product Manufacturing industry in Canada has experienced mixed results over the past five years, although ultimately it has grown in response to increased purchases of higher value industry goods and rising prices. Demand for these nondiscretionary items is typically stable, which helps to moderate revenue fluctuations, although the small size of the industry helps to increase its potential volatility, as any company entering or exiting the industry can have an outsize effect on overall performance. The industry is anticipated to continue growing over the next five years. The steadily growing and aging population across North America will drive demand for tissue, toilet paper and adult incontinence products. Improving consumer confidence and income levels will also drive demand for higher-quality and premium sanitary paper products, further bolstering revenue and leading to an improvement in profit margins.

This industry converts sanitary paper stock or wadding, as well as pulp and paper, into sanitary paper products such as facial tissues and handkerchiefs, table napkins, towels, toilet paper, disposable diapers and tampons. Some operators may manufacture their own sanitary paper while others purchase it from mills. Final industry products are sold to wholesalers for distribution, straight to retailers or directly to large companies.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2019)
    • Table Industry Structure
  • Industry Performance
    • Table World price of wood pulp
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2019)
    • Table Major market segmentation (2019)
    • Table Industry trade balance
    • Table Exports To
    • Table Business Locations 2019
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
    • Table Trade Globalization
  • Major Companies
    • Table Major Players
    • Table Cascades Inc. (industry-relevant operations) - financial performance*
    • Table Essity Aktiebolag (industry-relevant operations) - financial performance*
  • Operating Conditions
    • Table Capital Intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs. growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report