The Retail Market for Headphones
As consumers have increasingly adopted smartphones, tablets, computers, gaming systems and other headphone-compatible devices, industry sales have risen strongly. As audio streaming and storage services have become commonplace on smartphones, a growing number of casual listeners have patronized the industry and its consumer base has grown. Consumers have become less wary of spending on discretionary items over the period, as per capita disposable income and consumer confidence have risen and the unemployment rate has dropped. As the headphone market has expanded since 2011, more retailers have entered the fold to sell a diversifying product portfolio, many of which are e-tailers. Continued growth in the use of mobile devices and higher disposable income are forecast to drive industry revenue increases over the next five years.
This industry sells headphones through traditional brick-and-mortar outlets, online and by mail-order catalog. The industry excludes hearing aids, headphones packaged with other electronic devices, headphone rental and used headphones.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.