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Personal Trainers in the US - Industry Market Research Report

Personal Trainers

The Personal Trainers industry has experienced steady growth over the five years to 2018, fueled by rising demand for weight-loss services and greater interest in customized workout regimes. However, industry operators have had to increasingly compete with inexpensive do-it-yourself exercise methods that cost much less than personal trainers. Consequently, industry revenue growth has been relatively subdued in recent years. Nonetheless, as per capita disposable income has increased and the unemployment rate has fallen, demand for personal trainers has steadily grown. Over the five years to 2023, rising disposable income is expected to enable a greater share of consumers to spend on higher-priced personal training sessions. Moreover, the percentage of Americans who are overweight or obese is expected to increase, fostering greater demand for industry services

This industry includes individuals who offer one-on-one and small-group fitness training. Personal trainers may also provide personalized diet programs. Personal trainers are typically employed by gyms, fitness studios and hospitals, or they are self-employed. Large-group instructors and professional athletic trainers are not included as part of this industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2018)
    • Table Industry Structure
  • Industry Performance
    • Table Per capita disposable income
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2018)
    • Table Major market segmentation (2018)
    • Table Business Locations 2018
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
  • Major Companies
  • Operating Conditions
    • Table Capital Intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs. growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

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