Market Research Logo

Online Small Electrical Appliance Sales in Australia - Industry Market Research Report


Attention: There is an updated edition available for this report.

Online Small Electrical Appliance Sales in Australia

Operators in the industry retail small electrical appliances via the internet. Industry products include small kitchen appliances such as blenders and coffee makers, personal care appliances such as electric shavers and hair dryers, and floor care appliances such as vacuum cleaners. The industry excludes whitegood items and recreational devices.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Establishments
    • Table Industry Structure
  • Industry Performance
    • Table Real household discretionary income
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2016-17)
    • Table Major market segmentation (2016-17)
    • Table Business Locations 2016-17
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
  • Major Companies
    • Table Major players
    • Table Muir Electrical Company Pty Ltd - industry segment performance*
    • Table Winning Appliances Pty Ltd - industry segment performance*
    • Table Harvey Norman Holdings Ltd - industry segment performance*
    • Table Kogan Australia Pty Ltd - industry segment performance*
  • Operating Conditions
    • Table Capital intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs Growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report