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Online Perfume & Cosmetic Sales in the US - Industry Market Research Report

Online Perfume & Cosmetic Sales

Over the five years to 2018, the Online Perfume and Cosmetic Sales industry has expanded rapidly due to shifting consumer purchasing patterns. As more consumers opted to purchase items online during the five-year period, industry demand increased. Over the past five years, industry operators have increasingly targeted previously underserved demographics, such as millennials and male shoppers. Over the five years to 2023, the growing US economy, coupled with constrained leisure time, will keep industry demand growing. As per capita disposable income expands, more consumers will splurge on high-value industry goods.

The Online Perfume and Cosmetic Sales industry comprises companies that sell perfume, makeup and other cosmetic products online. This industry includes revenue generated online by brick-and-mortar stores.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2018)
    • Table Industry Structure
  • Industry Performance
    • Table Per capita disposable income
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2018)
    • Table Major market segmentation (2018)
    • Table Business Locations 2018
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
  • Major Companies
    • Table Major players
    • Table Estee Lauder Companies Inc. (US industry-specific segment) financial performance
  • Operating Conditions
    • Table Capital intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs Growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

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