The Online Household Furniture Sales industry has grown rapidly over the five years to 2017. The ubiquity of internet access has fostered greater growth of online shopping, as consumers increasingly turn to the web for convenience and often discounted pricing, which has led online sales of furniture to outperform traditional offline furniture sales over the past five years. Over the five years to 2022, continued economic improvements are expected to contribute to the industry's strong growth. Increases in per capita disposable income will positively affect consumers' willingness to purchase big-ticket items, such as furniture. Broadband internet adoption is also expected grow over the next five years, boosting online retailers' accessibility. However, declines in the homeownership rates and the Consumer Confidence Index are expected to slow industry growth slightly.
This industry includes companies that retail a range of indoor and outdoor home furniture, such as sofas, beds, tables and chairs, via the internet. Home decor is not included in this industry. Industry goods are typically purchased from manufacturers and wholesalers and then sold to the public online.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.