Demand for news is stable throughout the business cycle and Newswire Services industry growth is driven by long-term economic growth. The industry is notable for being network-based, and hence having a high level of industry concentration and market power for large operators.Underlying growth in the level of corporate spending and the number of businesses led to increasing use of newswire services, both in terms of the number of customers and the volume of press releases distributed. This reflects an increase in market penetration for newswire services. Over the five years to 2022, industry revenue is expected to continue increasing.
This industry provides commercial news releases to journalists, investors and other professionals. These services are generally marketed as PR platforms or newswires. Newswires often operate as subscription services for corporate contributors, and they also distribute this content publicly online. The industry excludes syndicated services written by journalists (as opposed to press releases from corporations), such as Dow Jones Newswires and Bloomberg Business News.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.