The Mouthwash Manufacturing industry has stagnated over the past five years to 2018. A general rise in consumer spending has benefited grocery stores and pharmacies, where a majority of industry products are sold to end customers. Fewer than 50 companies operate in the industry, with participation having grown only slightly from five years prior due to the significant barriers to entry posed by a concentrated market and the economies of scale required to produce and market mouthwash profitably. Over the five years to 2023, growth in the industry is expected to resume. Access to healthcare has been on the rise, and IBISWorld expects that more consumers will be able to afford dental visits over the coming five years. Since dentist recommendations are a significant driver of demand for oral care products, increased access to dental care is expected to encourage consumers to purchase more oral health products, including mouthwash.
This industry manufactures mouthwash, gargles, rinses and dentifrices.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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