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Massage Services in the US - Industry Market Research Report

Massage Services

An improving macroeconomic landscape and a growing connection with the healthcare sector have benefited the Massage Services industry over the five years to 2018. Given the discretionary characteristics of industry services, the anticipated increase in per capita disposable income over the past five years has provided consumers with the means to afford additional massages. Over the five years to 2023, industry revenue is forecast to increase. The majority of massage therapists are sole practitioners, and the dominance of nonemployers in the industry is anticipated to continue. As the industry's average wage is anticipated to remain relatively low, most therapists will find it necessary to maintain other sources of income.

This industry primarily provides therapeutic and nontherapeutic massages. Therapeutic massages encompass soft-tissue manipulation techniques while nontherapeutic massages are primarily for relaxation purposes.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2018)
    • Table Industry Structure
  • Industry Performance
    • Table Per capita disposable income
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2018)
    • Table Major market segmentation (2018)
    • Table Business Locations 2018
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
  • Major Companies
  • Operating Conditions
    • Table Capital intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs. growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

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