Juice Production in the US
The Juice Production industry produces a variety of blended fruit and vegetable juices to consumers in search of nutritious and delicious beverage options. Health-conscious consumers have steadily drifted away from traditional soda to the Juice Production industry's products. Additionally, fruits and vegetables are a well-established and stable good in many households. However, an influx of new drinks, such as sports and energy drinks (also known as functional drinks), are heavily marketed to a younger demographic and are sustaining growth, creating heavy external competition for juice producers. Due to the high sugar content of some juices, IBISWorld expects revenue to fall over the five years to 2018. Over the next five years, the industry is expected to release new products to pique consumers' interest, leading to modest growth.
This industry manufactures fruit and vegetable juices. It excludes carbonated soda producers, independent bottlers and ice makers as well as producers of functional (sports and energy) drinks, ready-to-drink tea and coffee and flavored water.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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