In the five years to 2014, the Home Furnishing Stores industry began to recover from the housing market collapse and recession. Declining per capita disposable income, falling consumer confidence and the collapse of the domestic housing market negatively affected revenue for industry operators. Moreover, the industry's decline was perpetuated by heightened internal and external competition, which further decreased industry profitability. Over the five years to 2019, however, the industry will experience better results. This is because continued economic improvements will likely boost overall consumer spending, encouraging increased consumption of home furnishing products. In addition, surges in home ownership levels are projected to drive demand further.
Operators in this industry retail a range of home furnishing goods, including curtains, draperies, blinds, shades, kitchenware, outdoor furniture, home and personal care appliances, floor coverings and decorative accessories. Merchandise is purchased from manufacturers and wholesalers and then sold to the public. Retailers that operate primarily as furniture stores, flooring stores, or electronic shopping and mail-order houses are not included in this industry.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.