Global Wine Manufacturing
The Global Wine Manufacturing industry has experienced mild growth as a result of different trends across the world. The industry's performance relies on consumer trends and therefore on variables affecting decisions by consumers. Many countries traditionally associated with wine consumption have been consuming less wine, while countries traditionally associated with beer consumption have been consuming more wine. There are many variables that affect wine consumption in each country. Countries such as France and Italy have experienced higher levels of consumption of close substitutes such as beer, particularly in younger generations. The opposite is true for the United States, the United Kingdom and Germany, where wine has improved its share of total alcohol consumption. The trends in consumption are expected to continue over the next five years. Enterprises are expected to increase efforts to improve profitability, which could spur innovation of new technology and global acquisitions.
This industry consists of companies engaged in at least one component of the winemaking process. Industry operators grow and harvest grapes, crush and press grape mixtures, ferment wine and eventually distribute wine for retail sale. The industry also manufactures wine and brandy from other fruit sources.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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