Global Graphic Designers - Industry Market Research Report

Global Graphic Designers - Industry Market Research Report

Global Graphic Designers

Graphic designers create visual concepts by hand or using computer software to communicate ideas, craft brand images and captivate consumers. Companies also produce and design layouts for advertisements, brochures, magazines and corporate reports. Demand for design services is driven by downstream markets, which include consumer goods manufacturers and advertisers. Rising global per capita income and consumer spending have led to increasing corporate expenditures over the five years to 2023, though the COVID-19 pandemic caused a temporary decline in 2020. Revenue is forecast to rise at a CAGR of 2.9% to $49.7 billion over the five years to 2023, including growth of 3.3% during 2023. Profit is forecast to remain healthy for the industry as a whole, reflecting estimated growth trends.

Companies in this industry plan, design and manage the production of visual communication to convey specific messages, clarify complex information or project visual identities. These services can include the design of printed materials, point-of-sale displays, packaging and corporate identification.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


Industry Definition
Main Activities
Similar Industries
Additional Resources


Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle


Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations


Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization



Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance


Industry Data
Annual Change
Key Ratios


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