Global Commercial Printing
Revenue for the Global Commercial Printing industry has experienced steady growth over the five years to 2019, with poor performance in developed markets counteracted by strong performance in developing markets. In emerging markets such as Brazil, China and in particular, India, industry revenue has increased due to strong newspaper, magazine and other printed literature markets. In addition to growing general populations, younger demographics in these countries have stronger literacy rates than older generations, providing increased demand for these products from schools and individual consumers. Persistent and increasing competition from digital and online substitutes will continue to adversely affect industry growth, especially as they make greater inroads in emerging markets.
This industry comprises companies that are engaged in printing on assorted materials, including paper, metal, glass, plastics, textiles and other materials. Operators may also perform prepress, such as platemaking and typesetting, and postpress services, such as book binding, in support of printing activities. Major end products include magazines, books, direct mail, catalogues, brochures, signs, labels for packaging, annual reports and business forms.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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