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Frozen Pizza Production in the US - Industry Market Research Report

Frozen Pizza Production

The Frozen Pizza Production industry has contended with challenging operating conditions as rising competition from pizzerias, changing consumer tastes and rising health consciousness have gradually reduced demand for processed or frozen foods. Furthermore, rising disposable income levels enabled more consumers to order takeout or delivery from pizzerias, which further reduced demand for frozen, store-bought pizzas. In response, operators have reformulated existing products to reduce excess sodium and preservatives, while introducing new pizza varieties made with organic or all-natural ingredients. As demand for frozen pizza has renewed, price-based competition from private label products and fresh-baked pizza producers has intensified. However, falling input costs have increased profit margins. In particular, the price of key inputs such as wheat flour and milk (for cheese) have all fallen over the past five years. Over the five years to 2024, the industry is expected to continue to grow as operators continue to focus on developing premium pizza varieties that appeal to a wider range of health-conscious consumers.

This industry produces pizzas, which are then frozen, packaged, and distributed to downstream markets including grocery wholesalers, supermarkets and other retailers. This industry excludes refrigerated pizzas.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY

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