Florists in Canada
Revenue for the Florists industry in Canada has wilted over the five years to 2019. Consumers are increasingly opting to purchase flowers from retailers that are not included in the Florists industry, such as e-commerce operators and supermarkets, due to their added convenience and lower prices. Fierce levels of external competition have offset increases in consumer spending and disposable income. As e-commerce stores and supermarkets siphon industry demand, many florists have been forced to close shop. Supermarkets and e-commerce stores benefit from lower per unit overhead costs, enabling them to offer flowers at a lower price than florists. Furthermore, consumers can purchase flowers along with their groceries or from their computer, providing an added convenience relative to traditional florist shops. While growth in per capita disposable income is anticipated to increase demand for luxury flower arrangements, continued pressure from supermarkets and online retailers will continue to cut into industry demand over the five years to 2024.
This industry retails cut flowers, floral arrangements and potted plants. Industry operators purchase these goods from domestic and international flower farms and wholesalers and then sell them to the general public. This industry excludes e-commerce and mail-order florists.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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