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Energy Drink Production - Industry Market Research Report

Energy Drink Production

The Energy Drink Production industry has achieved robust growth over the past five years to 2019, outperforming most other packaged beverage production industries. Beverage producers benefited from increased per capita disposable incomes, which enabled consumers to continue purchasing industry goods, particularly as impulse purchases at convenience stores. While industry growth slowed over the past five years, manufacturers still benefit from the growing penetration of energy drinks among the general population. In addition to new products, producers have used targeted advertising to strengthen consumer loyalty to their brands and reach new consumer segments. Over the next five years to 2024, the industry is anticipated to continue growing, albeit at a slower rate than the previous five-year period. Producers will benefit from declining demand for carbonated soft drinks as consumers seek to replace soda with alternative beverages.

This industry produces soft drinks that help boost energy through various ingredients, including caffeine, vitamins and herbal supplements. Common vitamins and herbs include vitamin B, guarana and taurine.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


  • About this Industry
  • Industry at a Glance
    • Table Key Statistics Snapshot
    • Table Revenue vs. employment growth
    • Table Products and services segmentation (2019)
    • Table Industry Structure
  • Industry Performance
    • Table Per capita disposable income
    • Table Industry revenue
    • Table Life Cycle Stage
  • Products & Markets
    • Table KEY BUYING INDUSTRIES
    • Table KEY SELLING INDUSTRIES
    • Table Products and services segmentation (2019)
    • Table Major market segmentation (2019)
    • Table Industry trade balance
    • Table Exports To ...
    • Table Business Locations 2019
    • Table Distribution of establishments vs. population
  • Competitive Landscape
    • Table Sector vs. Industry Costs
    • Table Barriers to Entry checklist
    • Table Trade Globalization
  • Major Companies
    • Table Major Players
    • Table Red Bull GmbH (US industry-specific segment) - financial performance*
    • Table Monster Beverage Corporation (US industry-specific segment) - financial performance
    • Table Rockstar Inc. (US industry-specific segment) - financial performance*
  • Operating Conditions
    • Table Capital Intensity
    • Table Tools of the Trade: Growth Strategies for Success
    • Table Volatility vs. growth
  • Key Statistics
    • Table Industry Data
    • Table Annual Change
    • Table Key Ratios
  • Jargon & Glossary

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