Dating Services in the US
The Dating Services industry has exhibited strong growth over the past five years as a growing number of consumers use the internet to seek love. The proliferation of broadband internet connections and greater legitimacy surrounding online dating has helped the industry outpace the overall economy and capture a rising share of the consumer dollar. Furthermore, companies that are able to take advantage of rising smartphone adoption in the United States have been highly successful, with many operators offering services exclusively through mobile apps. Consumer demand for online dating and matchmaking services is growing due to fading social stigmas associated with online dating and busy work schedules that limit alternative ways of meeting potential partners. The Dating Services industry will continue to benefit from rising demand; however, revenue is expected to decelerate over the five years to 2023.
Companies in this industry provide services facilitating clients meeting one another, usually with the intent of pursuing romantic relationships. Services can be provided via phone, internet, magazine and newspaper. The industry also includes companies that specialize in singles events, such as speed dating. It does not include social networking sites.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.