Over the past five years, the Cookie, Cracker and Pasta Production industry has experienced variable demand. However, the industry achieved slow growth overall, benefiting from favourable economic conditions and the general market acceptance of products. Improving discretionary income levels have enabled consumers to trade up to premium and branded goods, helping lift industry performance. However, growing concerns regarding the healthfulness and nutritional quality of products have placed downward pressure on demand for traditional industry goods. In response to these concerns, as well as the rise of diet trends that curb the consumption of wheat-based food, producers introduced a variety of brand extensions, including nonwheat pasta, gluten-free cookies and nutrient-enhanced crackers. Producers benefited from growing demand for biscuits and pasta in foreign markets, as exports increased over this period driven by downstream markets in the United States. Over the five years to 2022, the industry is anticipated to remain steady.
This industry makes cookies, crackers and pasta from purchased ingredients, such as flour, sugar, salt, seasoning, emulsifiers, flavourings, syrups, preservatives, gluten and food acids. The final products are then packaged and distributed to grocery wholesalers, supermarkets, specialty food stores and food-service contractors.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.