Celebrity & Sports Agents in the US
As a result, the success of the Celebrity and Sports Agents industry is very closely tied to the strength of many entertainment and sports industries, which depends on aggregate consumer spending on various disposable items like movie tickets, sports tickets and artist merchandise. Over the five years to 2018, consumers have experienced steady improvement in disposable income, which has generated greater revenue for entertainment and sports industries, through which more performer and athlete contracts can be successfully negotiated. Over the five years to 2023, the Celebrity and Sports Agents industry is anticipated to continue growing in line with prevailing consumer spending on entertainment and sporting industries. With continually high budgets for major blockbusters and media productions, agents and managers are expected to gain revenue as their clients sign more lucrative contracts.
This industry includes agents and managers who represent or manage creative and performing artists, sports figures, entertainers and public figures. Agents typically focus on finding work for a client and engage in contract negotiation and management for a client, for which they are entitled to a predetermined commission. Managers have a broader role that includes contract negotiation, finding sponsorships and endorsements and other services such as career advice and financial planning.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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