Bread Production in Texas
Shifts in consumer tastes and exceptional volatility in the price of key inputs have been the key drivers of performance for the Bread Production industry in Texas over the five years to 2017. Although bread and other baked goods have historically been staples in the American diet, rising health consciousness has encouraged Texans to moderate their consumption of baked goods. Shifting consumer preferences toward premium and clean-label varieties have also narrowed the market for conventional bread products, leading to significant shifts in this industry's structure and overall product portfolio. In response to rapidly shifting market trends, commercial bakeries have introduced new varieties to cater to continually changing consumer tastes. In addition to product innovation, many larger commercial bakeries have acquired smaller artisanal bakeries to expand their brand portfolio and boost their share of the premium segment. Over the next five years, shifts in health consciousness and consumer preferences are likely to continue changing the industry's product mix, as operators increasingly focus on expanding their portfolio of clean-label and premium branded breads at the expense of private label and packaged soft loaf varieties. The growing Texas population, expected stabilization in key input prices and stronger demand from the food service market are also expected to improve industry performance. Overall, revenue is expected to increase an annualized over the five years to 2022.
Operators in this industry manufacture fresh and frozen bread and other baked goods that include cakes, muffins and croissants, but exclude cookies and crackers. Retail and commercial establishments then sell these products to downstream supermarkets, convenience stores and food service providers. Many bakeries also sell their products directly to consumers.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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