Bottled Water Production in Canada
The Bottled Water Production industry in Canada expanded along with consumer demand for bottled water over the past five years. Operators in this industry purify and bottle water for sale to wholesalers or directly to retailers. The industry particularly benefited from a rise in disposable incomes as well as trends away from sugary, high-calorie beverages. Nonetheless, a steady threat to domestically produced bottled water is the increasing import penetration of luxury bottled water brands. The high price elasticity of water generally makes bottled water an easy product to substitute. When incomes were suppressed at the start of the current period, consumers were reluctant to buy bottled water and had increasingly substituted industry products for home tap water, at-home water filters and other functional beverages. Furthermore, environmental concerns and regulations led industry operators to increase usage of recyclable packaging. As a result of the product's weight and low-margin retail value, bottled water production is generally not cost-effective on the international market. Bottled water imports from the United States and Europe will continue to pose a major competitive threat to domestic bottlers over the next five years.
Operators in this industry purify and bottle water into plastic bottles for retail. Bottles are capped and labelled before being sold to wholesalers or directly to retailers. Companies in this industry typically have a variety of water offerings, including spring water, mineral water, sparkling water and flavoured water in a range of sizes. This industry includes ice manufacturing but does not include any beverage production operations other than water varieties.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.