Book, Magazine & Newspaper Wholesaling in the US
The Book, Magazine and Newspaper Wholesaling industry has been in a state of decline over the five years to 2017. As more Americans, enabled by the rapid proliferation of internet-connected mobile devices, have consumed media online, demand for printed material has fallen drastically. Amid this challenging operating environment, publishers and retailers have consolidated and increasingly bypassed wholesalers to preserve profit margins, including by marketing their products directly to consumers. As a result, wholesalers in this industry have experienced both declining demand for the printed media they distribute and reduced relevance in publishers' supply chains. Despite anticipated economic growth, the industry is expected to continue declining over the five years to 2022. Wholesale bypass will persist at increasing rates and, while improved consumer spending will likely lead to a moderate boost in demand for magazines and books, the increasing number of Americans obtaining their information and reading material in digital formats is expected to continue.
Companies in this industry primarily distribute and wholesale books, magazines, newspapers and periodicals. Map, pamphlet and antique book distributors and wholesalers are also included in this industry, while online and other paper product distributors or wholesalers are excluded.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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