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Stevia Market Analysis, By Application (Beverage, Food, Pharmaceutical, Tabletop Sweeteners) And Segment Forecasts To 2024

The global stevia market is expected to reach USD 556.7 million by 2024, according to a new report by Grand View Research, Inc. Stevia is used in beverages, food, pharmaceuticals and tabletop sweeteners on account of its superior properties such as higher levels of sweetness without affecting blood pressure. This factor is projected to have a positive impact on the overall sugar sweetener market over the forecast period.

Increasing penetration of stevia in the beverage segment, especially in carbonated drinks, will be a crucial factor determining the growth of the industry over the forecast period. Major health concerns related to sugar consumption and the rising prices of sugar has also influenced consumers to look into various alternatives which have helped in promoting demand for the sweetener over the past few years.

Further key findings from the report suggest:

The food sector is expected to remain a potential segment for growth owing to increasing application of stevia as a sweetening agent in chocolates, baked foods, biscuits, soft drinks, candies, soda and jams. It is expected to be the second largest segment in the global market accounting for 25.5% in terms of volume in 2015.

The beverage segment is projected to witness the fastest volume growth at a CAGR of 5.8% from 2016 to 2024. Several soft drink manufacturers are introducing products containing stevia, for health conscious consumers and diabetic patients. Rising consumer awareness regarding the benefits of stevia on account of strategic marketing by manufacturers is expected to drive the growth of the market over the forecast period.

Stevia is increasingly being used in herbal medicines and tonics for patients suffering from diabetes. The antibacterial and anti-fungal properties of stevia leaves is yet to realize its full potential and will remain a major factor in influencing growth over the next eight years.

Asia Pacific is expected to foresee a volume growth at a CAGR of 5.7% from 2016 to 2024. This increase is attributed towards the growing demand from the food & beverage industry in the emerging markets including China and India. Furthermore, South Korea and Japan have a higher adoption rate of stevia-based compounds and have made a positive impact on the overall industry.

Major stevia manufacturers include PureCircle Ltd, GLG Life Tech Corp, Stevia Corporation, Stevia First Corporation and Evolva Holding S.A. Some other key players include Cargill Inc, Ingredion Inc., and Tate & Lyle Plc. In July 2016, PureCircle Ltd. invested USD 100 million in developing the stevia agronomy program.


Chapter 1 Methodology and Scope
1.1 Research Methodology
1.2 Research Scope & Assumptions
1.3 List of Data Source
1.4 List of Abbreviations
Chapter 2 Executive Summary
Chapter 3 Market Summary
Chapter 4 Market Variables, Trends & Scope
4.1 Market segmentation & scope
4.2 Penetration & growth prospect mapping
4.3 Raw material outlook
4.3.1 Stevia rebaudiana
4.4 Technology overview
4.5 Value chain analysis
4.6 Regulatory framework
4.6.1 European Food Safety Authority (EFSA)
4.6.2 European Commission
4.6.3 Food Standards Australia New Zealand (FSANZ)
4.6.4 Joint FAO/WHO Expert Committee on Food Additives (JECFA)
4.7 Stevia market dynamics
4.7.1 Market driver analysis
4.7.1.1 Increasing demand for low calorie sweeteners
4.7.1.2 Growing demand for organic food products
4.7.2 Market restraint analysis
4.7.2.1 Low adoption rate
4.8 Stevia market Porter’s analysis
4.9 Stevia - PESTEL Analysis
4.10 High Impact Factors
4.10.1 Market insights
Chapter 5 Market Categorization 1: Application Estimates & Trend Analysis
5.1 Application Movement Analysis & Market Share, 2015 & 2024
5.2 Beverage
5.2.1 Market estimates and forecasts, 2013 - 2024
5.3 Food
5.3.1 Market estimates and forecasts, 2013 - 2024
5.4 Pharmaceutical
5.4.1 Market estimates and forecasts, 2013 - 2024
5.5 Tabletop sweeteners
5.5.1 Market estimates and forecasts, 2013 - 2024
5.6 Others
5.6.1 Market estimates and forecasts, 2013 - 2024
Chapter 6 Market Categorization 2: Regional Estimates & Trend Analysis, by Application
6.1 Regional Movement Analysis & Market Share, 2015 & 2024
6.2 North America
6.2.1 Market estimates and forecast, 2013 - 2024
6.2.2 Market estimates and forecast, by application, 2013 - 2024
6.2.3 U.S.
6.2.3.1 Market estimates and forecast, 2013 - 2024
6.2.3.2 Market estimates and forecast, by application, 2013 - 2024
6.3 Europe
6.3.1 Market estimates and forecast, 2013 - 2024
6.3.2 Market estimates and forecast, by application, 2013 - 2024
6.3.3 Germany
6.3.3.1 Market estimates and forecast, 2013 - 2024
6.3.3.2 Market estimates and forecast, by application, 2013 - 2024
6.4 Asia Pacific
6.4.1 Market estimates and forecast, 2013 - 2024
6.4.2 Market estimates and forecast, by application, 2013 - 2024
6.4.3 China
6.4.3.1 Market estimates and forecast, 2013 - 2024
6.4.3.2 Market estimates and forecast, by application, 2013 - 2024
6.4.4 Japan
6.4.4.1 Market estimates and forecast, 2013 - 2024
6.4.4.2 Market estimates and forecast, by application, 2013 - 2024
6.4.5 South Korea
6.4.5.1 Market estimates and forecast, 2013 - 2024
6.4.5.2 Market estimates and forecast, by application, 2013 - 2024
6.5 Latin America
6.5.1 Market estimates and forecast, 2013 - 2024
6.5.2 Market estimates and forecast, by application, 2013 - 2024
6.5.3 Brazil
6.5.3.1 Market estimates and forecast, 2013 - 2024
6.5.3.2 Market estimates and forecast, by application, 2013 - 2024
6.6 MEA
6.6.1 Market estimates and forecast, 2013 - 2024
6.6.2 Market estimates and forecast, by application, 2013 - 2024
Chapter 7 Competitive Landscape
7.1 Competitive environment, 2015
7.2 Vendor landscape
Chapter 8 Company Profiles
8.1 Evolva Holding S.A.
8.1.1 Company Overview
8.1.2 Financial Performance
8.1.3 Product Benchmarking
8.1.4 Strategic Initiatives
8.2 Cargill, Inc.
8.2.1 Company Overview
8.2.2 Financial Performance
8.2.3 Product Benchmarking
8.3 Stevia Corporation
8.3.1 Company Overview
8.3.2 Financial Performance
8.3.3 Product Benchmarking
8.4 PureCircle Ltd.
8.4.1 Company Overview
8.4.2 Financial Performance
8.4.3 Product Benchmarking
8.4.4 Strategic initiatives
8.5 Ingredion Inc.
8.5.1 Company Overview
8.5.2 Financial Performance
8.5.3 Product Benchmarking
8.5.4 Strategic initiatives
8.6 Tate & Lyle Plc
8.6.1 Company Overview
8.6.2 Financial Performance
8.6.3 Product Benchmarking
8.7 The Coca-Cola Company
8.7.1 Company Overview
8.7.2 Financial Performance
8.7.3 Product Benchmarking
8.8 GLG Life Tech Corp.
8.8.1 Company Overview
8.8.2 Financial Performance
8.8.3 Product Benchmarking
8.8.4 Strategic Initiatives
8.9 PepsiCo Inc.
8.9.1 Company Overview
8.9.2 Financial Performance
8.9.3 Product Benchmarking
8.10 Stevia First Corporation
8.10.1 Company Overview
8.10.2 Financial Performance
8.10.3 Product Benchmarking
8.10.4 Strategic Initiatives
List of Tables
TABLE 1. Global stevia market estimates and forecasts in beverages, 2013 - 2024 (Tons) (USD Million)
TABLE 2. Global stevia market estimates and forecasts in food, 2013 - 2024 (Tons) (USD Million)
TABLE 3. Global stevia market estimates and forecasts in pharmaceuticals, 2013 - 2024 (Tons) (USD Million)
TABLE 4. Global stevia market estimates and forecasts in tabletop sweeteners, 2013 - 2024 (Tons) (USD Million)
TABLE 5. Global stevia market estimates and forecasts in other applications, 2013 - 2024 (Tons) (USD Million)
TABLE 6. North America stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 7. North America stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 8. North America stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 9. U.S. stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 10. U.S. stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 11. U.S. stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 12. Europe stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 13. Europe stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 14. Europe stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 15. Germany stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 16. Germany stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 17. Germany stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 18. Asia Pacific stevia market estimates and forecast, 2013 - 2024 (Kilo Tons) (USD Million)
TABLE 19. Asia Pacific stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 20. Asia Pacific stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 21. China stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 22. China stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 23. China stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 24. Japan stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 25. Japan stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 26. Japan stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 27. South Korea stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 28. South Korea stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 29. South Korea stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 30. Latin America stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 31. Latin America stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 32. Latin America stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 33. Brazil stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 34. Brazil stevia market volume, by application, 2013 - 2024 (Kilo Tons)
TABLE 35. Brazil stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 36. MEA stevia market estimates and forecast, 2013 - 2024 (Tons) (USD Million)
TABLE 37. MEA stevia market volume, by application, 2013 - 2024 (Tons)
TABLE 38. MEA stevia market revenue, by application, 2013 - 2024 (USD Million)
TABLE 39. Global stevia market vendor landscape
List of Figures
FIG. 1 Market summary
FIG. 2 Market segmentation & scope
FIG. 3 Penetration & growth prospect mapping
FIG. 4 Global sugar production, consumption and stocks, 2009 - 2015 (Million Tons)
FIG. 5 Stevia market value chain analysis
FIG. 6 Stevia market dynamics
FIG. 7 Eastern Europe low calorie sweeteners market (USD Million)
FIG. 8 Global organic food market estimates and forecast, 2012 - 2022 (USD Million)
FIG. 9 Stevia market Porter’s analysis
FIG. 10 Stevia - PESTEL Analysis
FIG. 11 Global stevia price trends, 2011 - 2015 (USD/ton)
FIG. 12 Stevia market: Application movement analysis
FIG. 13 Regional market place: Key takeaways
FIG. 14 Regional outlook, 2015 & 2024

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