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North America Fragrance Wax Melts Market Analysis And Segment Forecasts To 2024

North America fragrance wax melts market is expected to reach USD 2.90 billion by 2024, according to a new report by Grand View Research, Inc. Increasing demand for home fragrance products coupled with rising significance of aromatherapy will augment product consumption over the forecast period. The absence of exposed flames and harmful emissions, makes wax melts a safe and eco-friendly option which will drive its demand over the forecast period.

Fragrance wax melts are expected to witness strong growth over the upcoming years on account of increasing demand for air care. Growing consumer awareness regarding the hazardous effects of aerosol sprays on the environment and animal & human health will drive the demand for wax melts over the next eight years. The presence of major petroleum companies will increase paraffin wax output which in turn will aid the production of wax tarts.

Rising focus on the longevity of fragrances along with low cost as compared to other home fragrance products will fuel wax chips demand. Furthermore, eye-catching packaging will promote the industry growth over the next eight years.

Further key findings from the report suggest:

The U.S. was the largest market in North America and contributed to 80.0% of the overall revenues in 2015. Busy work schedules and changing lifestyles have led consumers to utilize more fragrance products at home for the maintenance of proper ambiance. Moreover, development of new exotic aromatic compounds coupled with the practice of aromatherapy at homes will stimulate market growth over the forecast period.

Canada is expected to witness significant gains at a CAGR of 11.9% from 2016 to 2024 in light of rising consumer surplus and growing prosperity of the middle-class population. Availability of different varieties of scents will generate more interest among consumers to avail the products and will drive the industry expansion over the next eight years.

Scentsy, Yankee Candle, Rimports Limited, S.C. Johnson and Reckitt Benckiser dominated the North America fragrance wax melts industry in 2015. The market is also fragmented in nature with the presence of numerous local manufacturers. Key players in the market are focusing on increasing their market share along with profitability through product innovation. Low capital and technology investment, are likely to create low entry barriers and maintain high competition among industry participants.

In July 2016, Yankee Candles partnered with a U.S. based IT company named Aptos, Inc., for streamlining and optimizing its Omni-channel retail operations. In December 2015, East Coast Candles launched its online store in an attempt to make its products readily available to its customers.

Chapter 1 Methodology And Scope
1.1 Research Methodology
1.2 Research Scope & Assumptions
1.3 List of Data Sources
1.4 List of Abbreviations
Chapter 2 Executive Summary
Chapter 3 Market Summary
Chapter 4 Market Variables, Trends & Scope
4.1 Market segmentation & scope
4.2 Penetration & growth prospect mapping
4.3 Value chain analysis
4.4 Route to market
4.4.1 Know customer
4.4.2 Choosing right sales channel Online sales Stores
4.4.3 Measure the results
4.5 Raw material trends
4.5.1 Paraffin wax
4.5.2 Soy wax
4.5.3 Bees wax
4.6 Essential oils
4.6.1 Blends
4.7 Product Description of Raw Materials
4.7.1 Paraffin wax
4.7.2 Beeswax
4.7.3 Soy wax
4.7.4 Para - soy wax
4.7.5 Palm wax
4.7.6 Essential oils
4.8 Regulatory Framework
4.9 List of Wax Suppliers
4.10 Trade Dynamics for Wax, 2015
4.11 Fragrance wax melts market dynamics
4.11.1 Market Driver Analysis Availability of various shape and size Increasing consumer preference for home fragrance Rising safety measures
4.11.2 Market restraint analysis Fluctuation in raw material prices Growing demand for reed diffusers
4.12 Fragrance wax melts market Porter’s analysis
4.13 Fragrance wax melts - PESTEL Analysis
4.14 Substitution threat by other home fragrant products
4.14.1 Aerosol spray fresheners
4.14.2 Electric air fresheners
4.14.3 Reed diffusers
4.14.4 Candles and Gels
4.15 Impact of End - use Applications on Fragrance Waxes
Chapter 5 Market Categorization 3: Country Estimates & Trend Analysis, by Product & Application
5.1 Country Movement Analysis & Market Share, 2015 & 2024
5.2 North America
5.2.1 North America fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
5.2.2 U.S. U.S. fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
5.2.3 Canada Canada fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
5.2.4 Mexico Mexico fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
Chapter 6 Competitive Landscape
6.1 Company Market Share Analysis
6.1.1 Scentsy Fragrances
6.1.2 Yankee Candle Fragrances
6.1.3 Rimports Limited Fragrances
6.1.4 SC Johnson Fragrances
6.1.5 Reckitt Benckiser Fragrances
6.2 Vendor landscape
6.3 Competitive Environment
6.4 Company Market Positioning
6.5 Strategy Framework
Chapter 7 Company Profiles
7.1 East Coast Candles
7.1.1 Company Overview
7.1.2 Financial Performance
7.1.3 Product Benchmarking
7.1.4 Strategic Initiatives
7.2 Yankee Candle
7.2.1 Company Overview
7.2.2 Financial Performance
7.2.3 Product Benchmarking
7.2.4 Strategic Initiatives
7.3 Michaels
7.3.1 Company Overview
7.3.2 Financial Performance
7.3.3 Product Benchmarking
7.4 Scentsy
7.4.1 Company Overview
7.4.2 Financial Performance
7.4.3 Product Benchmarking
7.5 Rimports Limited (Scentsationals is a subsidiary of Rimports)
7.5.1 Company Overview
7.5.2 Financial Performance
7.5.3 Product Benchmarking
7.6.1 Company Overview
7.6.2 Financial Performance
7.6.3 Product Benchmarking
7.7 S.C. Johnson
7.7.1 Company Overview
7.7.2 Financial Performance
7.7.3 Product Benchmarking
7.8 Candles by Victoria
7.8.1 Company Overview
7.8.2 Financial Performance
7.8.3 Product Benchmarking
7.9 Scentchips, Inc.
7.9.1 Company Overview
7.9.2 Financial Performance
7.9.3 Product Benchmarking
7.10 Walmart, Inc.
7.10.1 Company Overview
7.10.2 Financial Performance
7.10.3 Product Benchmarking
7.11 ScenSei
7.11.1 Company Overview
7.11.2 Financial Performance
7.11.3 Product Benchmarking
7.12 Reckitt Benckiser
7.12.1 Company Overview
7.12.2 Financial Performance
7.12.3 Product Benchmarking
7.12.4 Strategic Initiatives
List of Tables
TABLE 1 List of wax suppliers
TABLE 2 Paraffin wax trade, 2015
TABLE 3 Bees wax trade, 2015
TABLE 4 Artificial wax, 2015
TABLE 5 Vegetable wax trade, 2015
TABLE 6 North America fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
TABLE 7 U.S. fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
TABLE 8 Canada fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
TABLE 9 Mexico fragrance wax melts market estimates and forecast, 2013 - 2024 (USD Million)
TABLE 10 Vendor landscape
List of Figures
FIG. 1 Market summary
FIG. 2 Market segmentation & scope
FIG. 3 Penetration &growth prospect mapping
FIG. 4 Fragrance wax meltsmarket value chain analysis
FIG. 5 Global paraffin wax market demand, 2012 - 2024 Kilo Tons
FIG. 6 Global paraffin wax application, 2015
FIG. 7 Global essential oils market, 2013 - 2024 Volume (Tons)
FIG. 8 Essential oil market by application, 2015
FIG. 9 Global corn prices, 2009 - 2014, (USD/ ton)
FIG. 10 Global oil production, 2007 - 2013 (Million Tons)
FIG. 11 Leading soybean producers, 2015 (Tons)
FIG. 12 Fragrance wax melts market dynamics
FIG. 13 Global air freshener demand, 2012 - 2024 (Billion Tons)
FIG. 14 Global crude oil prices, Brent vs. Dubai Fateh vs. WTI, 2007 - 2015 (USD/barrel)
FIG. 15 Fragrance wax melts market Porter’s analysis
FIG. 16 Fragrance wax melts - PESTEL Analysis
FIG. 17 U.S. candles import, 2011-2013, Volume, Kilo Tons
FIG. 18 Countrymarket place: Key takeaways
FIG. 19 Country outlook, 2015 & 2024

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